It’s All About the Pitch! 14 Nov 09

2009 Global Gaming Expo (G2E)

November 12, 2009

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2009 Global Gaming Expo (G2E)

Heading off to the Las Vegas G2E after the weekend for a jam packed trip. This will be my 4th time taking in this conference and exhibition. For the entire week, the world’s best in the gaming industry come together to shop the latest technology, share experiences and network like crazy. In past year’s I’ve attended [...]

Phase 1 of Rock Star Dream Complete

October 27, 2009

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Phase 1 of Rock Star Dream Complete

Today was a day filmmaker Patrick Stark will never forget. His family was there. So were his friends. And 200 people drawn in with curiosity by the music that flooded the streets of Vancouver at 2:00pm. Today Patrick took to the stage to complete Phase 1. He did it! He sand his four U2 songs in [...]

One More Sleep Till “SING TO U2″

October 26, 2009

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One More Sleep Till “SING TO U2″

Today was a busy day for Vancouver filmmaker Patrick Stark! The morning started with interviews with the press on way to the Blue Wave Studios to rehearse for the big show. From there it was all about making sure all his ducks were in line for the big event.The cameras were rolling the whole time [...]

Four More Sleeps till Filming Starts for One Life: No Regrets

October 23, 2009

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Four More Sleeps till Filming Starts for One Life: No Regrets

It’s official. We’ve launched the You Tube Campaign and the film website. Now we plan out the big event. On October 27th, 2009 Vancouver filmmaker Patrick Stark is going to try and get U2’s attention in a pretty grand way. For more information visit the film’s website www.OneLifeNoRegrets.ca for more information. We are also looking for your submissions. [...]

The Viral Video Phenomenon

October 14, 2009

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The Viral Video Phenomenon

Working on this You Tube campaign with filmmaker Patrick Stark for his documentary One Lifetime: No Regrets has got me thinking about viral videos. What is a viral video and what makes a video “go viral”? First, the word viral is the most overused word. Having said that there are some serious viral phenomenons online that [...]

One Life: No Regrets Starts Production

October 7, 2009

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One Life: No Regrets Starts Production

It was last Saturday when I met Patrick Stark. When I spoke with him first on the phone he was anxious to set up a meeting fast as he was on a serious deadline. All I knew was that he couldn’t delay meeting me to discuss a PR strategy for his “passion project”. At Starbucks I [...]

Are you ready for the 2009 BC Poker Championships?

September 30, 2009

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Are you ready for the 2009 BC Poker Championships?

It’s year number 5 for my favourite poker tournament, the British Columbia Poker Championships. It all kicks off again on November 12th and registration is in full gear. This year should be especially interesting since the Kid Poker made his claim that he’ll be back to defend his title when he won the tournament last year. [...]

My PR Approach is a Personal One

September 18, 2009

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Not everyone can afford to hire a PR professional, especially in today’s economy. The irony is we are living in an economy that needs as much PR as possible to boost interest. Maybe a look at my approach will help you or your business with a few ideas to get some attention. STEP 1: DO YOUR [...]